Customer Relationship Management
Build customer retention, service and CRM processes.
Fully sponsored
Enrol and start learningSign in required to track progress and claim your certificate.
About this programme
Build customer retention, service and CRM processes. Delivered as a 3-week applied programme for African MSMEs, with weekly work-based assignments you complete using your own business, and a UZIA Certificate on completion.
What you'll be able to do
- Apply Customer Relationship Management practices directly in your own business
- Complete weekly work-based assignments using your real business data
- Produce a practical action plan you can implement immediately
- Earn the UZIA Certificate
Weekly modules
- 1
Module 1 — Week 1
Week 1 of Customer Relationship Management: guided study, a worked Kenyan MSME example, and a work-based assignment applying this week's material to your own business.
- 2
Module 2 — Week 2
Week 2 of Customer Relationship Management: guided study, a worked Kenyan MSME example, and a work-based assignment applying this week's material to your own business.
- 3
Module 3 — Week 3
Week 3 of Customer Relationship Management: guided study, a worked Kenyan MSME example, and a work-based assignment applying this week's material to your own business.
UZIA Certificate
Complete every weekly module to claim a Foundation-level UZIA certificate with a unique number that anyone can verify publicly.